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Monday, July 26, 2010

Sony Has Discontinued Their Current Flagship APS-C DSLR. So, How About Pentax?

According to the news from SonyAlphaRumors, the A550 has been discontinued (the Japanese official page at the Sony website has subsequently been removed anyway). It is further told that two new Sony Alpha DSLRs will be announced, within August.

The A550 is really a short-life model, as it was announced just in late August last year, which is more than three months later than the K-7.

Whilst Sony users are somehow surprised about the discontinuation, I do think that Sony has done the right thing and move in the right direction. For a model that haven't sold well, why keep it? At least they have two new models to try again (as rumoured), which is a good thing for their users anyway (if it is real).

Don't know if Pentax will react and act faster, or they just wait to the last minute before the Photokina, which is only to be held on 21 of September soonest..


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